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VOL. 13, ISSUE 2 (2026)
The influence of corporate social responsibility initiatives on employee motivation in emerging organizations
Authors
Dr. T Balachandar
Abstract

Purpose: This study aims to investigate how employee motivation in emerging firms is affected by Corporate Social Responsibility (CSR) efforts. The goal of the study is to comprehend how employee intrinsic and extrinsic motivation are impacted by involvement in CSR initiatives, perceptions of company ethics and CSR-related communication.

Designs/methodology/approach: The research design used in the study is descriptive. A standardized questionnaire with Likert scale questions will be used to gather primary data from 150–200 workers of startups engaged in CSR projects. Journals, prior research, and corporate CSR reports will be the sources of secondary data. To assess the connection between CSR initiatives and employee motivation, data analysis will use correlation, mean score, and percentage analysis.

Findings: Employees in rising companies who actively engage in CSR programs have been found to be more motivated. CSR initiatives promote extrinsic elements like job happiness and loyalty in addition to intrinsic motivation like pride in the company and alignment with its values. The beneficial effects of CSR initiatives on employees are further reinforced by open communication and openness. According to the survey, employees view corporate social responsibility (CSR) as a reflection of the company's ethical and social obligation, which promotes increased dedication and engagement. All things considered, CSR programs have a big impact on employee motivation and organizational development.
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Pages:69-72
How to cite this article:
Dr. T Balachandar "The influence of corporate social responsibility initiatives on employee motivation in emerging organizations". International Journal of Multidisciplinary Research and Development, Vol 13, Issue 2, 2026, Pages 69-72
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