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VOL. 13, ISSUE 2 (2026)
Customer satisfaction in public and private sector banks in Mayliduthurai District
Authors
Dr. B Manikandan, Dr. M Rajarajan
Abstract
Because consumers have
the most power in the market, it is crucial to meet their demands and goals in
industries like banking, especially in private and public banks where offering
these services is crucial. Consumers expect their needs and wants to be met,
and they also expect to have consistent opinions about how well the service
meets their expectations. The phrase "customer satisfaction" refers
to the supply of services either before or during the performance of a service,
as well as the use and management of time for each and every single activity
that banks carry out. This is a result of the complex activities that developed
after the services were completed and the clients' initial needs were met.
Therefore, it is crucial to assess how customers view and expect to be served
in the banking sector.
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Pages:97-101
How to cite this article:
Dr. B Manikandan, Dr. M Rajarajan "Customer satisfaction in public and private sector banks in Mayliduthurai District". International Journal of Multidisciplinary Research and Development, Vol 13, Issue 2, 2026, Pages 97-101
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