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VOL. 10, ISSUE 9 (2023)
An evaluation on GI tagged textile products: Crucial for economic development
Authors
C Mythili, R Vishnupriya
Abstract
Geographical Indications (GI) refers to the product origin of the
particular place. It indicates the quality and feature of the place of
production. It also involves the specific standard which helps to maintain the
same standard of the product. This study analyzed the awareness and
satisfaction factors of GI products mainly on the textile GI tagged products.
The simple random sampling techniques have been adopted for the study. Both
primary and secondary data have been used in this study. For the purpose of
primary data 125 respondents were selected and well-framed questionnaire
distributed and collected among the respondents. Such collected data analyzed
using SPSS software by doing the percentage analysis, descriptive statistics
ANOVA and mean ranking test. By doing the analysis, the study concluded that
more awareness can be achieved through social media among people. The
availability of the products matching the demand, quality and trends which
resulted in satisfaction on the GI tagged textile products.
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Pages:11-13
How to cite this article:
C Mythili, R Vishnupriya "An evaluation on GI tagged textile products: Crucial for economic development". International Journal of Multidisciplinary Research and Development, Vol 10, Issue 9, 2023, Pages 11-13
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