Indo-Pak relations, which are marked by several issues of contention, are getting worse with each passing day. Despite myriad attempts to resolve the conflict, including adoption of a number of CBMs, the promised respite has not been witnessed yet. Against the failure of the states to resolve the conflict and build peace in the region, this paper examines the efforts of civil society in bridging the trust deficit and promoting normalcy between India and Pakistan. In addition, the strengths, weaknesses and the efficacy of CBMs adopted by civil society has also been discussed. It is asserted that society-led CBMs facilitate meetings and interaction of the populace of two countries that help in evading negative perceptions about the other, thereby building confidence and peace.