Vol. 3, Issue 5 (2016)
Copping Strategies on Women Fitness and Sports
Author(s): Dr. S. Manikandan
Abstract: An often overlooked aspect of this phenomenon is their health. For example, the World Health Organization points out that “maternal mortality has barely changed since 1990.This fact points to the great need for a specific focus on women’s health issues. Fitness institutions are places where women can cultivate their individual needs in terms of keeping fit and having fun with other women. The concept beyond this commercial aspect can be explained by the idea of making the best use of time because women must pay for their membership in order to join a fitness institution. Thus, they are considered customers. Fitness institutions are trying to explore the market by providing extra services such as personal trainers, coaches and experts. For women fitness development needed especial focuses by government. Arrange separate sports ground where girls as well as women make practice spontaneously. Include coach, manager, trainer, supporting staff in sports field. Need motivation from family members (father, husband guardians and school teachers) for women fitness. Government should allotted sufficient money to women sports quota. Arrange various kinds of sports competition and program in our society. In our society women have faced lots of problem about physical fitness.